If you are thinking of starting your own business, and the term online marketing is throwing you off, don’t let a simple term like that worry you.
It is simply advertising a product or service online (on the world wide web) as opposed to in the real world of print, television and radio.
The business that I own, which belongs to a group of the best home businesses, does online marketing exclusively, but other than that, it’s just direct marketing with a dual compensation plan, one person to another. The new experiences that this development offers have been absolutely incredible.
One thing that small business owners don’t always seem to realize is that advertising does work. It’s one of the best making money ideas ever.
Anything that can be advertised in the real world can be advertised online. Auto companies can advertise on billboards, on television, on the radio, in newspapers and magazines as well as online with banners, through email, or on websites.
Don’t confuse “marketing” with the actual sale and taking possession of a product. The advertised product itself could be paid for either online in the “virtual” world or in the real world, just as the product itself (depending on what it is) could be delivered online to a computer or to a place in the real world.
E-books are an example of a product that could be delivered online to your computer. E-books, college courses and anything else that are in print, can be delivered online to your computer in that fashion, just as videos and music can be.
As of the end of July 2009, the world’s population, is 6,774,690,901*. I’m not even sure how to say that!
Online marketing is as huge in its actuality and possibilities as is the population of the world, and the internet has the possibility of eventually involving each and every living human being in the world today and in the future, as long as they have access to it.
Did you know that some cellular phones have internet capabilities? So, you don’t even have to have a computer to be exposed to online marketing.
Online marketing also has the advantage of lower costs in addition to the wider audience.
Paid online advertising is a huge component of the advertising revenues spent online, but, just as in the real world, word of mouth is also a fact.
The word of mouth online term is “social marketing” which is a way of advertising a product or service without paying money for advertising.
If you want to learn more about how I market my business for little or no money, just click the dancing advertisement and leave your email address when my business page opens.