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	<title>Diane Neill Jensen &#187; BEST HOME BUSINESSES</title>
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	<description>&#34;You CAN get ahead in this world&#34;</description>
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		<title>Why do Some Companies Fail?</title>
		<link>http://dianeneilljensen.com/best-home-businesses/why-do-some-companies-fail</link>
		<comments>http://dianeneilljensen.com/best-home-businesses/why-do-some-companies-fail#comments</comments>
		<pubDate>Thu, 03 Jun 2010 09:53:25 +0000</pubDate>
		<dc:creator>linkvineDNJ</dc:creator>
				<category><![CDATA[BEST HOME BUSINESSES]]></category>
		<category><![CDATA[Strategic Marketing Planning]]></category>

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		<description><![CDATA[ I have been a business consultant and entrepreneur for over twenty years, and I have learned from a lot of my own mistakes and by studying the mistakes of others. There are definitely some common reasons why some companies fail and why others are successful, including why certain types of people tend to more [...]]]></description>
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		<title>A Great Positioning Statement is the Basis for Promoting the Best Home Businesses</title>
		<link>http://dianeneilljensen.com/best-home-businesses/a-great-positioning-statement-is-the-basis-for-promoting-the-best-home-businesses</link>
		<comments>http://dianeneilljensen.com/best-home-businesses/a-great-positioning-statement-is-the-basis-for-promoting-the-best-home-businesses#comments</comments>
		<pubDate>Wed, 05 May 2010 18:16:53 +0000</pubDate>
		<dc:creator>Diane</dc:creator>
				<category><![CDATA[BEST HOME BUSINESSES]]></category>
		<category><![CDATA[Marketing Positioning]]></category>
		<category><![CDATA[Positioning Statement]]></category>
		<category><![CDATA[Strategic Marketing Planning]]></category>
		<category><![CDATA[positioning statement]]></category>
		<category><![CDATA[strategic marketing planning]]></category>

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		<description><![CDATA[The Statement
The start of your strategic marketing planning should be a positioning statement.
If you are in business, the positioning statement is one of the first things you should do to define who your customer is.
Definitions
The customer is commonly referred to in marketing as the “target market”.
Marketing, of course, is the term used for finding and [...]]]></description>
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		<title>How Do You Get Your Imagination Inspired?</title>
		<link>http://dianeneilljensen.com/achieve-success/how-do-you-get-your-imagination-inspired</link>
		<comments>http://dianeneilljensen.com/achieve-success/how-do-you-get-your-imagination-inspired#comments</comments>
		<pubDate>Thu, 15 Apr 2010 06:49:39 +0000</pubDate>
		<dc:creator>Diane</dc:creator>
				<category><![CDATA[ACHIEVE SUCCESS]]></category>
		<category><![CDATA[BEST HOME BUSINESSES]]></category>
		<category><![CDATA[positioning statement]]></category>

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		<description><![CDATA[
While working hard at creating one of the best home businesses, there isn’t a whole lot of time to sit around thinking up new ideas.
My current project that I need to use my imagination for is to come up with a positioning statement for my business.
That time of evening when the lights are out and [...]]]></description>
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